Smart Sales 5: Business-to-Business Sales

Welcome to part five of this six part course designed to help you develop professional sales skills. This course is designed to quickly give you the basic skills, knowledge, and methods you need to start selling fast. Whether you’re in retail, technology, manufacturing, or services you’ll discover how to start selling like a top professional sales person.

• Identify how selling to a business is different from selling to a consumer
• Discuss how to deal with the multiple decision makers involved in a B2B transaction
• Discuss the four key factors that influence business buyers
• Identify key presentation principles that help in structuring and making effective business presentations
• Identify how to use presentations to engage decision makers
• Discuss how to structure and present business proposals